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Zembula’s Dimensions™ delivers on the promise of daily email personalization. Marketers have known the potential for years, but until now, it was not possible to efficiently deliver an automated personalization program in the daily retail marketing email. Zembula Dimensions™ has provided the first solution to fully automate daily email personalization and deliver over an 11x […]
At the end of 2012 my co-founder and I thought we had a Harvard business case study worthy idea on our mind… The idea? Let’s translate the physical scratch card that Macy’s sent out in the 1990’s for their anniversary sale, and update the concept as a refined digital experience delivered through email. When we […]
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Our composition engine automates killer personalized images, cuts costs, and explodes engagement. Personal daily emails = happy customers & skyrocketing ROAS.
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WE ARE SO TOTALLY EXCITED. Okay, let me calm down a minute… but it’s hard because we’ve released something that we think is truly awesome. And we think you’ll agree. There are now four ways to use your snippets, which we collectively call Smart Campaigns. This means you can manage your content in new ways, […]
Interactive content has been known to convert 70% of the time while static content has shown it converts a measly 30% of the time. So if you’ve been waiting for the secret trick to growing your email list, here it is – interactive content. Need some ideas to get you started? I have one for […]
You know those marketing fails? The ones where some out of touch agency try too hard to connect with millennial and end up looking like a parody video? It’s hard sometimes for marketers to remain relevant when they’re trying to stay on the cutting edge. How can you incorporate interactive marketing into your strategy, while […]
Email marketing has been around since the invention of the internet. In fact, the first email marketing message was sent in 1977! Since it’s one of the oldest forms of digital marketing, there’s been some industry holdout among email marketers in embracing new forms of content and interactive email elements like GIFs or polls. Let […]
Interactive content can take so many shapes and sizes in today’s digital world it can be hard to keep it all straight! Not only does interactive content provide 2X more conversions than static content, it’s also as limitless as your imagination. Check out these 20 inspiring interactive marketing examples to get your creative juices flowing […]
Memorial Day is about more than using a day off to BBQ on the beach with friends and family. This historical holiday, honoring those who have died in battle, can be traced back to 1866, although it wasn’t made a federal holiday until 1967. In the 50 years that have passed since its inception, Memorial […]
Interactive ads are a great way for marketers to really engage with consumers directly. Interactive content as a whole and interactive ads are a great way for brands to tell stories, enhance word of mouth, and get personal in ways that they just haven’t been able to do before. Here are 7 examples of interactive ads that highlight […]
How much video marketing is your brand doing right now? If the answer is zero, well it’s time to start. Because if you don’t, then you’re going to be missing out on one of the biggest marketing trends set to skyrocket in 2017. In fact, according to Entrepreneur, by 2019 80 percent of online content […]
Well, it’s that time of year. The holiday season is upon us and there’s no doubt you’ve been getting emails from brands that are hoping you’ll spend your hard earned cash with them. But what about other channels? After all, there is a lot more potential out there to reach customers if your brand is […]